We are working on Immersive Reality models for products, showrooms, architectures, interiors...anything that has shape and purpose. https://youtu.be/AKHS5VT-2qQ
Conceived from the ground up, this premium streetwear brand launched on Shopify with a diverse multi-product lineup. Its razor-sharp salience and compelling imagery drove explosive growth, attracting an investor acquisition within just six months. :)
Several micro-sites integrated over a decade on to peerless.com were replaced to create the new hospital portal that provided a comprehensive window for patients, doctors, hospital admin and the IT team. Various APIs were integrated which were created on diverse platforms and HMS was also integrated. Presently the portal supports 3 hospital functions at 3 different locations.
A Govt of West Bengal Enterprise with a display website, decided to go e-commerce after experiencing traffic to their site through SEO and social media activities. An e-commerce site was created and promoted. Communication on the Silk weaver’s cooperative and unique designs were communicated with scintillating creatives and crisp communications. The brand was noticed for the stand apart visuals and storytelling on Bengal Silk.
BABU CULTURE positioned in between Bistro and Specialty Restaurant, a paradise for food lovers - serving Kolkata Recipes, fighting out against established and big names in the industry including a corporate hotel. Pied Piper is working on the brand communication and creative strategy, non-digital and digital. Babu Cuture. Truly a destination, where Kolkata meets Calcutta
BABU CULTURE positioned in between Bistro and Specialty Restaurant, a paradise for food lovers - serving Kolkata Recipes, fighting out against established and big names in the industry including a corporate hotel. Pied Piper is working on the brand communication and creative strategy, non-digital and digital. Babu Cuture. Truly a destination, where Kolkata meets Calcutta.
West Bengal Industrial Development Corporation worked on a massive awareness campaign on social media, communicating on Industrial infrastructure and Industry Friendly environment in West Bengal with a focus on the Bengal Global Business Summit 2022. The SOW included planning, executing and reporting on multi parameters with stiff figures to achieve.
Kolkata's pioneering microbrewery, Country Roads, demanded a bold, stand-out creative concept and flawless execution. We crafted a unique identity for every touchpoint, perfectly aligned with the brand's compelling story and vivid imagery. This extended seamlessly to print and outdoor campaigns.
Pied Piper conducted a social study and designed a campaign to increase human awareness on these conflicting areas. The campaign was purely based on original illustrations on awareness through humour. The campaign runs in the catchment areas for the last 5 years.
Building on the success of our Man-Animal Conflict campaign, we were commissioned to develop an impactful Anti-Pollution initiative for forests and compelling communication strategies for vulture conservation.
A Govt of West Bengal Enterprise with a display website, decided to go e-commerce after experiencing traffic to their site through SEO and social media activities with us. From a Brick & Mortar only, the brand was transformed into a multi-channel platform with an e-commerce site. Extensive Digital activities were performed to create salience and reach to the digital customers. Multi-channel activities and optimised goals were set and achieved.
We pack with aesthetic punch. A specialized vertical delivering expert, sustainable packaging for any job—from a single soap bar to a full-sized giraffe! Precision, style, and innovation in every box.
BABU CULTURE positioned in between Bistro and Specialty Restaurant, a paradise for food lovers - serving Kolkata Recipes, fighting out against established and big names in the industry including a corporate hotel. Pied Piper is working on the brand communication and creative strategy, non-digital and digital. Babu Cuture. Truly a destination, where Kolkata meets Calcutta.
We boast a specialized team of talented designers who craft compelling brand identities for national and international clients across diverse categories. The process kicks off with a deep dive into the brand philosophy and culminates in client satisfaction—most often, a resounding "WOW!"
IQ Hospital represents a key healthcare initiative by the Mani Group. This campaign was crafted to rapidly boost short-term awareness of the Group's CSR efforts centered on IQ Hospital.
ADAMAS INTERNATIONAL SCHOOL and ADAMAS WORLD SCHOOL are two very well equipped and reputed higher secondary schools situated in the Eastern Periphery of Kolkata. They are part of Adamas group. Pied Piper is handling a part of the digital marketing for this education conglomerate, presently, handling keyword research, campaign set-up and working on lead generation through Google Search and Facebook. Also building brand awareness through GDN and Social media platforms. https://ais.adamas.co.in/ https://www.adamasworldschool.org/
TICT is a global education institute providing quality education. Breakin Barriers was an initiative to shaowcase the achievements of the girlchild within the institute. The entire IP was created and executed.
MeVero, a solution provider for fulfilment of passion. A company incorporated in the US and operated out of India. Our services included: Core User Acquisition Non-Core User Acquisition Core User Retention Non-Core User Retention Non-Core to Core Conversion
Hello Raw is in the process of launching premium Health Food products. Pied Piper is working on the UI design of the display website…WIP
A comprehensive omni-channel Digital Marketing campaign was planned and executed over 3 years to create salience and recall of the brand. Both B2B and B2C campaigns along with engagement activities were carried out which provided rub-off and the brand is one of the prominent cement brands in NE even during the lockdown period.
Santas Fantasea, one of the pioneers of Seafood, Tribal and oriental Cuisines in Kolkata located in very prominent locations of Golpark and Saltlake required a comprehensive marketing strategy and digital presence. It was required to enhance the brand image and also boost footfall in a quick turnaround period. We, re designed their communication pattern, re defined their digital strategy and optimised the footfall to one outlet cutting down cost and increasing APC. A first of its kind, the Lobster Festival was suggested, planned and created a strong salience that helped offtake of the Saltlake outlet.
One of India's oldest and most trusted lamp shade retail brands sought to digitize amid the COVID-19 upheaval. Starting as a bold experiment, this initiative holds classic potential as a brick-and-mortar success story adapting to the digital era. We crafted robust digital footprints in their key catchment areas—through targeted social campaigns, SEO-optimized e-commerce, and immersive product visuals—dramatically boosting brand salience and online inquiries. Today, the brand gears up for a flagship larger outlet, backed by an expanded digital marketing budget to fuel aggressive growth.
Using Immersive technology AI and 3D design to create an Immersive experience for consumers at retail points
THE PROBLEM A Med-tech company, ocused on creating disruptive solutions in Screening & Diagnostic Imaging in Ophthalmology, otherwise heavily dependent on acquisition of customers through direct contact, WOM and referrals, found themselves in no-solution situation with the COVID Lockdown. The entire Sales and Marketing team was looking for a solution to get revenues coming and keep the organisation moving. We gave 360 degrees digital solution complementing the limited movement of sales team on the ground,
We're spearheading an off-shore third-party project in collaboration with Bina Webcommerce LLC, based in California. Currently, we're crafting a robust B2B strategy focused on targeted digital outreach across the US market. In the pipeline: implementing advanced SEO optimizations and dynamic social media campaigns to drive engagement and growth.
Maithan Steel is a leading manufacturer of TMT Rebar, Billets, Binding Wires and Stirrups in Eastern India. PiedPiper created Digital footprints to take the brand to the next level with the trade and the end users as well. Separate on ground activities for trade influencers were amplified with digital activities.
The first year of (admission) activity concentrated on creating a Digital footprint, optimizing the present channels and creating visibility on the Digital platform with a wide funnel. Lead Generation and SEO were done at the last stage of the admission session. The years followed with campaign firing from all barrels and generating quality leads with narrower funnel. We experienced good admission session and also created a recognizable salience in the relevant segments. We engaged on Search, Google Display and Facebook Lead Generation platforms. Display campaigns were used to build the recognition from TICT to TINT.
Ratnagarbha is a flagship property of Bengal Chamber Commerce & Industries. The chamber felicitates mothers of achiever children. Be it the Indian Cricket captain Ganguli or Bandhan Bank chairman Mr C S Ghosh or other achievers at national and international level. The entire communication, audio visual and ground activity was handled by Pied Piper.
User Interface Development for Nigerian Portal
Harmonie Audio specializes in premium high-end audio equipment and accessories. Its original static website generated virtually no traffic. We recreated a dynamic e-commerce site and boosted visibility through targeted SEO and social media campaigns. This drove substantial inquiries, online sales, and sustained growth.
TICT's activity to highlight the achievements of the girl child.
Buzzword is a flagship event of Bengal Chamber of Commerce & Industries. Speakers from all over the country who are leaders in their own fields, present case studies and industry trends.
WHEELS Treasure Hunt, an annual activity is the biggest Treasure Hunt in Eastern India.
The much celebrated biopic of Indian cricket captain M S Dhoni was launched in Kolkata at INOX South City.
Atmadeep is a flagship property from Ei Sommoy, the Bengali Daily from Times of India Group.The all round achievers are felicitated at an event at Governor's House by the West Bengal Governor himself.
This high-promise brand was trapped in its own boutique image, limiting broader appeal. We unleashed aggressive communication strategies that shifted the target audience partially and redefined the secondary brand proposition. As part of this bold repositioning exercise, we executed a strategic name change to propel it forward.
From the drawing board to the shop shelves. That is what Pied Piper worked on this packaged drinking water project. That included production planning, product planning, creation of brand identity, building marketing channels and tie-ups. We need to keep the details confidential for business interest of the client.
Post nomenclature, everything was on our table - As Kolkata's pioneering microbrewery, Country Roads demanded a bold, stand-out communication and product proposition. We crafted a unique identity across every touchpoint, perfectly aligned with our compelling story and vivid imagery—extending seamlessly into print and outdoor campaigns.
This state-of-the-art production facility faced severe bottlenecks in distribution, shelf placement, and driving offtake. We assembled a robust team to overhaul the go-to-market (GTM) strategy with targeted KPIs, delivering outstanding results.
Quick view of what we can do for you...
Created for Indian students looking for options in Canada.
Created for The Telegraph event with Courtney Wals.
Presentation for Goodricke Corporate Film.
Created to build salience of George Telegraph...creating job preparedness.
Created for Govt. of West Bengal Forest Dept.
Commercial TVC
Just like that!
TVC for launch of Dish Washing Gel.